How I can help you

Is your tourism idea worth investing in? Could your existing business perform better? What will give a funder confidence in your plans?

I help tourism businesses and project teams answer these questions, with clear evidence and practical advice. As a Fellow Chartered Marketer with over 30 years’ tourism experience, I bring a commercial perspective grounded in an understanding of visitors, businesses and destinations.

Test your idea before you invest

Before committing time and money, you need to know who your customers could be, what they would pay and whether there is enough demand.

My feasibility studies and market assessments help you understand the opportunity, competition and risks, so you can decide whether to proceed, reshape the idea or take another direction.

Make a stronger case for funding

Your plans need to show how the business will attract customers, generate income and cover its costs.

I develop business plans and investment appraisals that bring together market evidence and financial projections, giving you a clearer basis for investment decisions and applications for funding or finance.

Turn bookings into a better return

Perhaps you’re busy, but margins are tight, quieter months are difficult to fill, or your marketing isn’t attracting the right customers.

Through pricing reviews, positioning and marketing plans, I help you identify where improvements could make the greatest difference and give customers a clearer reason to choose you.

Choose where to focus next

When you have several opportunities and limited time or resources, you need to know which deserve your attention.

I work with businesses, tourism organisations and community groups on tourism strategies and project development, helping you agree priorities and turn them into practical next steps.

Let’s talk about your plans

Tell me what you’re working on, what you want to achieve and where you need a clearer answer. We can discuss how I can help.

Get in touch

Phone: 07900 462098
Email: fionadranemarketing@outlook.com

Corrie Hotel